Official Michael Fomkin Blog

  • 11:34:50 pm on January 5, 2007 | 1

    A model is a person who poses or displays for purposes of art, fashion, or other products and advertising.

    Modeling is distinguished from other types of public performance, such as an acting, dancing or mime artistry, although the boundary is not well defined. Appearing in a movie or a play is generally not considered to be modeling, regardless of the nature of the role. However, many models can also describe themselves as actors. Fashion modeling is similar to acting, as the models have to express an emotion and feeling in their photographs.

    Fashion models


    Professional print model


    Professional print model

    Fashion models are used mainly to promote apparel, accessories, and cosmetics. There are two types of fashion models: high fashion and commercial [1]. High fashion modeling is an art form of fashion. The photographer photographs the model in artistic themes that relate to the clothing promoted. The model uses their face and body to express different emotions required. High fashion is typical for work on campaigns, collections and magazine editorials for high fashion designers. These models are featured in high fashion magazines such as Vogue, W,Vanity Fair and ELLE. Clothing designers traditionally show their new collections in an annual fashion show, for buyers, the fashion industry, and the general public. Fashion models walk the runway, and pose to display clothing. High fashion models have strong, unique and distinctive features. “Runway modeling,” also known as catwalk modeling,” is displaying fashion, and is generally performed by “high fashion models.”


    The Carlson Twins are male fashion models


    The Carlson Twins are male fashion models

    Commercial modeling is less prestigious than high fashion (haute couture) modeling. There are different forms of commercial modeling: catalogue, cosmetics, commercial print, and swimsuit. Catalogue models vary from height and weight, compared to high fashion models. Unlike high fashion models, commercial models include plus-size models. The size of the model depends on the clothing. i.e. Plus sized models model for plus sized clothing. These models appear in catalogues. Cosmetics models model for makeup companies such as Revlon and Maybelline. Cosmetics models work for television commercials, magazine advertisements, newspaper advertisements, and billboards. Commercial print models promote clothing/products on billboards, buses, magazines and newspapers.


    Model walking down catwalk (runway)


    Model walking down catwalk (runway)

    The Association of Model Agents (AMA) says that female models should be around 34-24-34 inches (86-61-86 cms) and at least five feet eight inches (1.72m) tall. [2]. Nowadays, the height required to do fashion shows has increased. During the last fashion shows in Europe, the average height was 1.79m, with bust between 85 to 90, waist under 62, and hips under 90, to fit the 34/36 size of haute Couture prototypes.[Presque Top Model Oct 06]

    Supermodels are highly paid, top fashion models. These (usually female) celebrities appear on top fashion magazine covers, in catalogues, fashion shows, and are muses to photographers and designers. Supermodels are paid over tens of thousands of dollars every day, even for a simple photo shoot (photography session).

    The first model to pave the way for what would become the supermodel was Lisa Fonssagrives[3]. The relationship between her image on over 200 Vogue covers and her name recognition led to the future importance of Vogue in shaping future supermodels. Fonssagrives at the height of her career could be both sophisticated and yet a cook, with which every American woman could identify. Her image appeared on cover of every fashion magazine during the 1930s, 1940s and 1950s from Town & Country, Life and Vogue to the original Vanity Fair.

    Notable supermodels include Beverly Peele, Gisele BŁndchen, Christie Brinkley, Naomi Campbell, Cindy Crawford, Janice Dickinson, Heidi Klum, Elle Macpherson, Kate Moss, Halle Berry, Tyra Banks, Claudia Schiffer, Cheryl Tiegs, Twiggy, and Adriana Lima.

    Notable male models include Tyson Beckford, Marcus Schenkenberg, Andrew Stetson, Massimiliano Neri, Michael Gandolfi, Mark Vanderloo, Alex Lundqvist, Michael Bergin, and Will Chalker.

    History of fashion models

    The first true fashion model is generally believed to be Parisian shopgirl, Marie Vernet Worth. She became the first professional mannequin in 1852, to help her fashion designer husband, Charles Frederick Worth. [4]

    Glamour models

    Glamour photography emphasizes the model rather than products, fashion or environment. Typically the sexuality of the model is emphasized in glamour photography, while in fashion photography the emphasis is on the clothes.

    Brief History of Glamour modeling

    Early erotic photography is often associated with “French postcards”, small post card sized images that sold by street vendors in France. The early 1900ís the pinup became popular. Pinups depicted scantily dressed women often in a playful pose seemingly surprised or startled by the viewer. The model would usually have an expression of delight which seemed to invite the viewer to come and play. Betty Grable was one of the most famous pinup model of all times, her pinup in a bathing suit was extremely popular amoungst World War II soldiers. In December of 1953 Marilyn Monroe was featured in the first issue of Playboy magazine. Playboy became the first magazine which featured nude glamour photography and was targeted to the mainstream consumer.

    Criticism of fashion models

    The unusually thin shape of fashion models has been criticized of warping girls’ body image [5] and encouraging eating disorders. Organizers of a fashion show in Madrid in September 2006 turned away models who were judged to be underweight by medics who were on hand. [6]

    Fitness Models

    Fitness modeling centers on displaying an athletic and healthy physique. Fitness models resemble bodybuilders, but with less emphasis on muscle size. Their body weight is usually similar to (or slightly higher than) fashion models, but they have a lower body fat percentage due to increased muscle mass relative to fat mass. Monica Brant is a popular fitness model.

    Bikini Models

    Bikini models are similar to fitness models with emphasis on a fit physique and the beauty of the female curves.

    Hip Hop Models

    See Hip hop models

    Fine Art Models

    Photographers, painters, sculptors, and other artists hire models to pose for their art.

    Body Part Models

    Some modeling agencies have divisions which represent male and female models with outstanding body parts. For example, hand models may be used to promote nail care products, leg models are useful for showcasing pantyhose.

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  • Model Fitness 11:40 pm on January 5, 2007 | # | Reply

    Great post thanks for the information.

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